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Big Impact for Small Comms Teams

If you’re on a small communications team, then you’re likely managing many demands with limited time, capacity and resources. It’s intense. From shifting priorities of leadership, staff and your board to the daily chaos of executive orders and donor uncertainty — it can be tough to rise above the reactive or day-to-day communications to focus strategy.

We get it. Across us, we’ve worked at nonprofits and foundations and in government agencies on scrappy teams — and alone. We’ve faced a fire hose of competing demands while struggling to keep strategy first.

This training will help you align your resources, time, goals and capacity and design a strategic plan that both works within your constraints and exceeds your expectations

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Join us for a five-part, virtual training series via Zoom for resources to help your small communications team become mighty. Build community and collaboration with a cohort of your peers, all of whom are going through the same thing you are.


  • Session 1: Clarifying Roles and Goals
    November 6, 2025, 90 minutes, virtual 2p - 3:30p EST

    In this session, you will meet and learn from a new learning community of nonprofit communicators working in small and mighty teams. Together, we will clarify your role as a communicator — whether it’s driving development, directing internal communications or inspiring mission-driven change at your organization — and how it directly contributes to the success of your organization’s long-term goals. We’ll further discuss not only how to manage up but also how to manage internal expectations and build buy-in from senior leadership about the power of strategic communications.
  • Session 2: Setting a Solid Strategy
    November 20, 2025, 90 minutes, virtual 2p - 3:30p EST

    In this session, you will learn how to take your roles and responsibilities and map a strategy to getting your most strategic tasks done — from identifying the tactics needed to reach your audiences and naming who is in charge of which task to solidifying the budget to accomplish it.
  • Session 3: Creating and Leveraging Compelling Content
    December 4, 2025, 90 minutes, virtual 2p - 3:30p EST

    In this session, you will dig deeper into the content needed to make your communications efforts sing with the time and resources available. This may include creating new or leveraging existing content in different ways — from developing an editorial calendar and/or content strategy and launching a social media ad campaign to, lifting up partner content, finalizing a story bank, and designing graphics or other collateral materials — and more.
  • Session 4: Identifying Opportunities for Support
    December 18, 2025, 90 minutes, virtual 2p - 3:30p EST

    In this session, you will evaluate the tactics outlined in your strategy and identify whether you need to pull in additional resources and support — whether that’s through new staff, interns, volunteers or other creative mechanisms. Participants will review tried-and-true practices and techniques, like embracing an editorial calendar or refining an existing story bank, for achieving success with limited staff.
  • Session 5: Putting It All Together
    January 8, 2025, 90 minutes, virtual 2p - 3:30p EST

    In this session, you will put it all together and share your small and mighty plan with fellow participants and receive feedback from peers in real time.
Marketing Funnel Specialist

Meet the Trainers

Melanie Moon

Vice President

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Person 2

Nima Shirazi

Vice President

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Frequently Asked Questions

  • $1,500 for the entire series

  • We recommend that communications professionals leading small communications teams (fewer than 5 members) or teams of one attend this series.

  • Yes, but we strongly encourage attending each session at the allotted date and time.

  • Please contact registration(at)spitfire(dot)com.

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