- Elevator pitch training so all your coalition members can talk about your work together from a common starting point
- Brand exercises to home in on your coalition’s vision and purpose
- Delivering your message via media interviews, powerful presentations and digital platforms to bring in new audiences who can help move your work forward, even in a challenging environment
- Visionary speeches to show what is possible when your coalition wins
The Cutting Edge
Tailored support for movements and coalitions
For foundations or organizations ready to up their game communication-wide across entire movements and coalitions
Communication training that builds and moves movements forward
Spitfire’s movement-building training helps your coalition or movement speak with precision and purpose.
We help you kick-start your coalition’s or field’s success by building the skills, strategies and alignment needed for impactful communication. See below for what Spitfire’s coalition and movement training can deliver.
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Custom training designed for movements
With decades of expertise, we’ve curated a wide range of session topics tailored for coalitions. Whether you select from our catalog or partner with us to build something new, we’ll create a session that addresses your movement’s unique challenges and aspirations.
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Collaboration drives communication success
Strong coalitions thrive on clear communication. Our trainings prepare participants across roles, from leaders to grassroots organizers, supporting everyone to contribute effectively to collective advocacy and mission-driven initiatives.
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Ongoing support beyond training
Each training includes personalized guidance from a lead trainer and dedicated coaches. After the training, participants can access follow-up coaching hours to strengthen their skills, apply insights and maintain momentum.
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Flexible training formats for your needs
Whether you need a concise one-day workshop, a deep-dive two-day session or a comprehensive three-day program, our formats fit your coalition’s schedule. Each option is designed to maximize engagement and learning.
Topics we cover
Movement-building communication essentials
See below for all the offerings that Spitfire provides to help you create a specific fieldwide and coalition strategy to have effective communicating movements.
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- Power mapping to identify the decision-makers your coalition needs to influence and what moves them
- Strategies for recognizing, analyzing and neutralizing misinformation and disinformation using Spitfire’s Just Truth™ guide
- Scenario planning for opposition pushback on progressive values while welcoming new supporters into the fold
- Getting ahead of the right-wing ecosystem to foster productive conversations and de-escalate dangerous situations
- Restoring trust within your coalition or with members of your movement using Spitfire’s Replenishing Trust™ tool
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- Turning your programmatic strategy into a communication strategy that includes SMART objectives, audiences, messaging and activities, and measures of success using Spitfire’s Smart Chart 4.0®
- Content development including the narratives, stories, messages and framing to inspire your base audiences to act and attract new audiences to join your efforts
- Working with influencers and content creators to amplify your message, reach new audiences and help them see themselves as part of your movement
- Ethical storytelling and writing messaging from an asset frame
- Crisis communication planning and preparation using Spitfire’s Smart Plan®
Ford Foundation
Facilitating change at a global scale
Spitfire partners with the Ford Foundation’s International Technology & Society program to support digital rights. Through this partnership, Spitfire has designed and facilitated dozens of virtual and in-person convenings across three continents with hundreds of leaders.
Sign up for a fieldwide training
Interested in one of these trainings? Contact us!
Spitfire designs sessions for coalitions that want to move their movements from a reactive to a proactive position and stay true to their values while bridging the gap to welcome new supporters who may not see a place in the movement yet. These two-day sessions include Spitfire coaches and follow-up coaching hours for continued support.
